Universally Preferable Behavior

Bodybuilding is a tiny universe comprised of huge people, and those who want to be huge but aren't there yet. Inside that insular world, a handful of individuals have made a ton of money selling advice based on shaky science--if any science was involved at all. Poliquin, a Canadian strength coach, set out to discover what the rest of the world knew about building strength and muscle but hadn't told us yet. 

Claiming that most textbooks and popular history books were written by biased left-wing writers and scholars, historian Thomas Woods offers this guide as an alternative to "the stale and predictable platitudes of mainstream

With so many diets and programs to choose from, finding the right nutritional path can be challenging. Many modern diets are rooted in misrepresented science, rely heavily on supplements, or are just simply not sustainable in the long term.

World’s Strongest IFBB Pro Bodybuilder Stan Efferding and Dr. Damon McCune have partnered to bring you a program that sets the confusion aside and puts you on the path to weight loss, better performance, and overall better health, today. The Vertical Diet provides practical nutrition and lifestyle solutions that are simple, sensible, and sustainable.