Article
Negative Political Ads: Voters Despise Them, But Campaigns Keep Using Them
Negative Political Ads: Voters Despise Them, But Campaigns Keep Using Them
Authored by Russ Jones via The Epoch Times,
Campaign season has arrived with its usual barrage of attack ads, and this cycle is no exception.
Polls consistently show voters say they dislike negative advertising, yet campaigns across the country keep pouring money into it.
Political scientists, strategists and marketing experts say the answer lies in a mix of high stakes, economic anxiety, simple human psychology, and now, artificial intelligence.
A Pew Research Center survey conducted after the 2024 election found that 74 percent...
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