Article
Biggest 'Go Woke, Get Broke' Story Of A Generation: S&P Nukes Nike From Elite Blue-Chip Index
Biggest 'Go Woke, Get Broke' Story Of A Generation: S&P Nukes Nike From Elite Blue-Chip Index
S&P Dow Jones Indices announced Friday that Nike is being booted from the S&P 100 after nearly two decades, another sign of how America's most exclusive blue-chip benchmark is being reshaped by the artificial-intelligence spending boom. But that's not the entire story...
Perhaps what really happened with Nike is that it lost its way. Instead of focusing on basketball shoes and athletic leisure, it pursued the whole woke culture, which damaged the brand.
Injected itself into...
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